Terms of Service.

Description of Service.

Directd markets the mobile app you have built. The Service researches your app and its competitive market, generates marketing material and angles for it, engages independent creators to produce and publish content, publishes approved content to social accounts you have connected, and measures which of that activity produced installs.

Directd is an independent service. It is not affiliated with, endorsed by, or sponsored by Apple, Meta, TikTok, or any other platform it integrates with.

User Accounts.

To access certain features of the Service, you must register for an account. You are responsible for:

• •Maintaining the confidentiality of your account credentials
• •Providing accurate and complete information when creating your account
• •Being at least 13 years old to create an account
• •All activities that occur under your account
• •Notifying us immediately of any unauthorized access

Acceptable Use.

You agree to use the Service only for lawful purposes. You agree not to:

• •Use the Service for any illegal or unauthorized purpose
• •Violate any applicable laws or regulations
• •Infringe upon the rights of others
• •Transmit any harmful, offensive, or inappropriate content
• •Attempt to gain unauthorized access to the Service
• •Interfere with or disrupt the Service or servers
• •Use the Service to spam or send unsolicited communications

Subscription Plans and Payments.

Directd offers subscription plans to access our platform. By subscribing to a paid plan:

• •You agree to pay the applicable subscription fees
• •Payments are processed securely through Stripe
• •Subscriptions automatically renew unless cancelled
• •You may cancel your subscription at any time
• •Refunds are subject to our Refund Policy

Content and Intellectual Property.

You retain ownership of content you create using the Service. You grant us a limited license to use, store, and process your content to provide the Service. You represent that you have all necessary rights to the content you upload.

The Service and its original content, features, and functionality are owned by Directd and protected by international copyright, trademark, patent, trade secret, and other intellectual property laws.

Affiliate Program.

Directd operates an affiliate program that allows approved partners to earn commissions by referring new users. By participating:

• •You must be approved as an affiliate before earning commissions
• •Commissions are paid monthly through Stripe Connect
• •You must comply with all applicable laws regarding affiliate marketing
• •You must disclose your affiliate relationship when promoting our services
• •We reserve the right to modify commission rates and program terms
• •Fraudulent or misleading activities will result in immediate termination

Third-Party Integrations.

The Service may integrate with third-party platforms (social media networks, analytics services, payment processors, etc.). Your use of these integrations is subject to the terms and policies of those third parties. We are not responsible for third-party services or their content.

Connected Accounts and Platform Rules.

Where you connect an Apple, Meta (Instagram or Facebook) or TikTok account to Directd, you confirm that:

• •You own the account, or are authorised by its owner to connect it and to publish on its behalf
• •You will comply with that platform’s own terms, community guidelines and advertising or branded-content policies
• •You are responsible for the content published to your accounts through Directd, including content produced for you by creators
• •You will disclose paid partnerships where the platform or applicable law requires it, including the use of a platform’s branded-content or paid-partnership tools
• •You will not use Directd to publish content that is unlawful, deceptive, infringing, or that misrepresents your app

Directd publishes to a connected account only with your approval. You may disconnect any account at any time, from within Directd or from the platform itself; see the data deletion instructions. A platform may suspend or withdraw our access to its API at any time, which may remove features from the Service without notice.

Creators, Budgets and Payments.

Directd engages independent creators to produce and publish content about your app. In relation to that:

• •Creators are independent third parties, not our employees or agents, and not yours
• •You set a budget ceiling, and Directd will not commit more than that ceiling without your approval
• •Payments to creators are passed through at cost and are shown separately from Directd subscription and credit charges
• •Directd does not guarantee any level of installs, reach, engagement, or creator delivery
• •Where a creator fails to deliver, we will seek to recover or reallocate the committed funds, but cannot guarantee recovery
• •You retain the rights you agree with each creator over the content they produce; Directd claims no ownership of it

App Store Data.

Directd reads publicly available App Store listing and search data through Apple's public endpoints in order to show you where an app ranks and who ranks alongside it. You should understand the following about that data:

• •Search positions are a snapshot of a public, personalised and constantly changing ranking. They may differ from what you see in your own App Store, and they may change without any action by you or us
• •Apple’s endpoints are public but not a contractual service to us; results may be incomplete or temporarily unavailable, and Directd will say so rather than substitute an estimate
• •Difficulty indicators are our interpretation of public rating counts, not a prediction, and no ranking outcome is promised
• •We are an independent service and are not affiliated with, endorsed by, or partnered with Apple Inc.
• •You may only scan apps you have a legitimate interest in; do not use the Service to compile bulk competitive data on third parties

Social Media Data & Third-Party Content.

Our Service allows you to analyze content from various social media platforms. By using these features, you acknowledge and agree:

• •We access public information on social media platforms to provide analytics and insights
• •Your use of social media platforms remains subject to their Terms of Service
• •We do not claim ownership of the content we analyze
• •Our access to third-party data is dependent on platform availability
• •We are an independent service provider and not affiliated with TikTok, Instagram, YouTube, or their parent companies

Data and Privacy.

Our collection and use of personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference.

Service Availability.

We strive to maintain high availability of the Service but do not guarantee uninterrupted access. We may temporarily suspend the Service for maintenance, updates, or other operational reasons.

Limitation of Liability.

To the maximum extent permitted by law, Directd shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service.

Indemnification.

You agree to indemnify and hold harmless Directd from any claims, damages, losses, or expenses arising from your use of the Service or violation of these Terms.

Termination.

We may terminate or suspend your account and access to the Service immediately for conduct that violates these Terms or is harmful to other users or third parties.

Changes to Terms.

We reserve the right to modify these Terms at any time. We will notify users of material changes by posting the updated Terms on our website. Your continued use after changes constitutes acceptance of the new Terms.

Governing Law.

These Terms shall be governed by and construed in accordance with the laws of the jurisdiction in which Directd operates, without regard to conflict of law principles.